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Showing posts from February, 2014

Turner unveils new visual identity for Boomerang in Latin America and Boomerang in the United States starting of the year

  SETÚBAL -  Earlier this month, Cartoon Network 's sister channel announced the launch of its new look. Turner Broadcasting System decided to standardize all of the Boomerang  channel s signals worldwide, which includes a new visual identity, new content, and a more diverse programming schedule. The new Boomerang channel in the US and worldwide is designed to be family-friendly (aimed at teenagers, young adults, and young children), showcasing everything from classic animated shows to the latest releases, as well as live-action series. But what about the channel's new visual identity? The British agency Mainframe , winner of a pitch promoted by the channel, has a series of videos showing what the new Boomerang could look like. The logo, as well as the vignettes, are practically identical to those used in the European signal, including the Central European version of Boomerang . When will the company decide on the logo change for Boomerang in the US, which will take e...